Empowering Digital Change: Strategic Technology Overhaul and Global Rebranding
Isagenix DigitalRebrand
THE CHALLENGE
Isagenix was in the middle of a global rebrand and they were looking to carry it through into their digital experience across various channels.
24 Countries, 12 Languages
300+ Page website
30+ WordPress Sites
260 Automated Emails
12 Unique Checkout Flows
THE SOLUTION
Conducted a brand audit to deliver a new digital brand experience across 60+ digital properties.
Faster Time to Market,utilizing an iterative approach
Enabled Marketing team todeliver 230+ pages across 6 menu structures
18+ Reusable 2.0 Componentsacross US, CA, PR + Global
Isagenix eCommerce
2X Improvement in MemberCheckout
Reduced member checkout flow from 14 clicks to 7 clicks.
5 Globally EnhancedCommerce Flows
Retail, PC,Enrollment, Wholesale and Autoship
Isagenix Sales Dashboard
13 Widgets, 50+ Instances
Modular widgets provide guidance and coach through the customer& sales journey
Completed in 3 Sprints
Using a Lean ProductStrategy we were able to design& validate 13 widgets to support the customer journey
↑30% Customer Engagement
By providing timely and necessary information to the user weincreased time on page and improved content discoverability
Isagenix DesignSystem
↑ 12x Developer Efficiency
(18 Components = 230+ Pages)
↑ 4x Time to Market
( from 12 months to 3 months)
↑ 5x Designer Efficiency
( 5h to 1h)
Over 18 configurable components enabling Marketing to deliver 230+pages to promote brand integrity and increasing efficiency by 17x.
Case Studies
Explore how strategic product design and UX initiatives have transformed businesses, driving innovation, efficiency, and exceptional user experiences across diverse industries.